# Organizational Unity By:: [[Ross Jackson]] 2023-07-02 There are often discussions about organizational unity and strategic alignment. These are notionally important, at least when considered rhetorically. If these concepts are, in fact, important, it is suspect. Very little analysis focuses on assessing the degree of organizational unity or strategic alignment within organizations. Profit is important, and it is routinely measured. So are sales, attendance, and output. Each is considered important, and each is measured. If unity is important, why is it not also measured? The first answer will likely be that unity is difficult to measure and therefore isn’t. A second answer might be that unity is an internal metric, and the organization is focused on measuring customer-facing aspects of the business. Lastly, one might argue that while unity is important, it isn’t as important as all the things that are measured, and it simply doesn’t make the cut. One can provide any number of plausible rationales for not doing something. The degree of unity within an organization could be assessed relatively easily. The fact that it isn’t measured should be examined. Organizations are likely less unified than theory would suggest. Is this a problem? The simple fact is it is unclear. More data and analysis are needed. Analysis in this area might reveal that unity is overrated and solidarity is underrated. #### Related Items [[Unity]] [[Organization]] [[Analytics]] [[Metrics]] [[Performance]] [[Solidarity]]